Crypto-native Leadership
Decades of Experience

Dan Goldman

Founder, CEO

Dan Goldman is a Blockchain and Crypto veteran since 2012 and an entrepreneur with nearly 30 years of experience

Early Success
Dan had early success in 1994 when he started one of the very first Internet Service Providers in Israel while still in high school

In 2014 (prior to Ethereum) Dan created a not-for-profit country coin for the citizens of Israel. At its peak, Isracoin was a top-10 coin on CMC

Crypto Trading
From 2017-18 he built institutional-grade crypto trading systems that enabled trading on dozens of exchanges with smart order routing, to achieve best-execution in the market

Mr. Goldman founded Ultrade, one of the most advanced DeFi trading platforms in the world. Ultrade runs on the Algorand blockchain with multiple professional trading tools such as limit orderbook spot DEX, swaps, leveraged perpetuals and more are all in a single application

Heavyweight, Professional
Engineering Leadership

Roman Zhukov


Serial tech-preneur

  • 25+ years of experience in software development
  • Pioneered white-label brokerage software
  • Former CEO ETNA, commanding 40% market share
  • Expert in capital markets technology and financial services
Jake Talley

Engineering Manager

Senior member of the Diem team at Facebook

  • Led token administration, governance, and stablecoin teams
  • Prior to Facebook, Jake was a key member of Sophos, redesigning the best-selling Sophos Central solution
  • Deep experience in full-stack development
Brad Holland

Chief Marketing Officer

Web3 Co-Founder & CMO, Marcom Leader

  • Strategist, team builder and marketing ops leader
  • Full stack tech marketer, +20 years in Web startups
  • Former FINTECH director for a regulated crypto exchange, acquired and exited

Advisors and Investors

Tess Hau


Founder of Tess Ventures

portfolio includes:

Kraken Exchange
Animoca Bonds

Guy Bookay


20+ Years Experience


Developing high-end market-making trading methods and automated trading systems. Guy is responsible for billions in trading volumes annually.

Alex Chizhik


Global Head of Listings at OkCoin

experience includes:

Created Bitcoin Odyssey
CRO and COO at HarrisX
Senior Manager of strategy at Microsoft